The VIDEOAKTIV magazine is centred around our independent and intensive tests with a great deal of practical experience. We also publish guides based on our decades of production experience, market overviews and technical background knowledge.
For over 40 years, VIDEOAKTIV has been reporting on moving image technology and testing everything you need for film production, from cameras to editing and audio programmes, sound equipment and presentation technology. VIDEOAKTIV connects the technical world of beginners and influencers, agencies and producers and that of the many freelancers. VIDEOAKTIV is staffed by technically skilled journalists who also actively make films and have been shaping the industry as professionals for decades. As active producers, they contribute their expertise and therefore have an expert view of broadcast technology.
We always evaluate according to fixed criteria and use our tried-and-tested test grid to provide clear assistance in choosing the right equipment. At the same time, however, we also emphasise the importance of incorporating practical experience into the tests in addition to test grids. This is why we always work with the new devices under real conditions during filming. In this way, we guarantee test statements from practitioners, which we back up in the magazine with meaningful video images.
At the same time, our knowledge also flows into countless guides, so that we provide orientation in an increasingly confusing technical environment. Based on our numerous tests, we can make clear recommendations and thus help with important investment decisions. VIDEOAKTIV also provides creative input in the magazine on new design trends, marketing developments and self-marketing for film-makers. This is why social media marketing plays an important role in VIDEOAKTIV magazine. We report from the perspective of the producer and the media agency, show suitable application examples and explain what is important, what goals can and must be set and how to increase reach.
Contact details
MEDIENBUREAU
Joachim G. Sauer
Pirminstraße 145
78479 Reichenau
service(at)videoaktiv(dot)tv
www.videoaktiv.tv
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